Paying students for exam success

There was a really interesting article in this weeks Economist, entitled ‘Satchel, Uniform, Bonus’ which has set me thinking.

As a father of teenage children I know how motivating the prospect of cash can be. I recall a school friend being incentivised to pass their GCSE’s by their parent paying them £10 per pass. Quite some carrot for a cash strapped 16 year old, I can tell you.

Anyway, this leads me onto the article which considered what might happen if we started paying students directly for performance. Cash payments reward good exam results immediately, whereas the prospect of a better job in say five years time has little meaning for the student.

Some interesting research has been conducted in Israel which shows that financial incentives increased the number of students completing their school leaving certificate by one third, but only for girls who needed to do only a little more to graduate. Research in the USA highlighted that students read more if they are paid $2 per book (subject to passing a comprehension test).

Research seems to indicate that it is least effective in the target groups that probably need it most, e.g. poor and disadvantaged students. It does seem like a good idea however, and rather than ‘throwing the baby out with the bath water’ it strikes me that in essence this is a good idea, and something we should investigate further in the UK.

”Can you help me with my homework?”

I took a sharp intake of breath last night, when my youngest son asked for help with his maths homework. There was a tap on my shoulder and the question that so many of us dread ”Dad, can you help me with my homework?”

Schools rightly say that children need to be able to work independently, but there are times when they just need some help – and like any caring parent, you feel that you should be able to provide this support. I found myself saying ”it’s not like it was in my day” – hold on a minute, isn’t that what my father said too?

Even when you can provide help, it somehow ends up as an argument – hold on, maybe that’s just our family. I can quite understand how any parent trying to teach their offspring to drive is also doomed to failure.

All of this isn’t surprising really, when you consider the time expired since we left full time education, let alone changes to the Curriculum in the meantime. Those of you who can recognise my conundrum, will be unsurprised to hear that in a recent survey of 2,000 parents, five out of six parents were embarrassed to say that they struggle to help their children with homework.

So, where next? Well private tutoring can provide that one to one support when it’s required. But it’s not always practical to find a tutor when you need one, let alone get support at 6pm when the homework is due in at 9am the next day. We have been thinking hard about this, and are working hard on a new online tutoring website which will connect families and CRB checked tutors.

Tutorhub is currently being piloted with a group of families and tutors. If you are interested to learn more about how you can become part of this pilot, please feel free to contact me.

TutorHub Pilot

Just a quick blog post to say that our new web offer TutorHub.com is being tested with parents and tutors, prior to be launched as a public beta.

This is a new and innovative offer to parents wanting to support their children’s learning out of school. We are testing the website with a group of Bristol-based parents and tutors. We are really pleased by the quality of feedback received and are adapting the offer around what our customers say they actually want.

I have been a close follower of Steve Blank’s work, and the whole lean start-up philosophy. What will result, is a customer offer that is much more customer focused and breaks the mould.

Exciting times.

Bristol Families – We need you!

Exciting news! We are three weeks away from launching Tutorhub, a new internet-based educational service, and we’re now looking for families with children in years 7-12 to take part in a trial of the service.

For the kids, Tutorhub combines the one-one attention of a home tutor with the speed and convenience of just looking it up on the internet. To start with, we’re focusing on maths tutoring, but we’ll be adding further subjects as we go.

What’s in it for you? Well, the bottom line is that for the pilot period of two months, your children will have immediate access to a whole bunch of maths tutors, for free. In a nutshell, they post their tricky question on Tutorhub, it’s picked up by one of our tutors who can best answer it and they can start a ‘chat’ session’ to get the problem solved. Once solved, the session ends and you can rate the tutor on how well they answered the question.

For your peace of mind, all of the tutors are CRB checked and all the sessions are recorded for review later. The kids will find the technology very familiar and it means you don’t have to answer those tricky questions they got for homework that night.

What do we want out of it? We want you to try it out and let us know what the kids think and hat you think. At the end, we’ll have three questions for you: what did you like about it, what did you dislike about it and what would you do differently.

Online Tutoring

Beanbag was set-up back in 2007 to assist parents / guardians in finding face to face tutors for their children. Why – because as parents we struggled to find tutors for our children, and because we believe that this is an area where new technology solutions to old problems can make a real and lasting difference.

Our objective was always to increase the accessibility of tutoring, and as a technology business we have been thinking long and hard about other ways in which we could make this happen.

The problem as we see it, is that it’s not always possible to find a tutor when you need one, particularly if you live in geographically remote areas for example. It can also be a problem finding one to one support when your child needs help with an assignment or piece of homework. Formal tutoring arrangements whilst valuable are not always the answer. Online tutoring could provide a more cost effective way of tutoring, or provide that bit of supplementary support just when it’s required.

Yes there are alternatives. You can join a study programme online, e.g. themathsfactor.com, but this will not necessarily address the specific problems your children have when they need one to one support. Individual tutors sometimes offer skype (internet phone-call) based tutoring as well, but how do you know that they are who they say they are, and how does the tutor get paid?

Some of you may recall that Tutorvista.com entered the UK market in 2007, with a technology based offer providing unlimited online tutoring support by tutors based in India, but for a number of reasons this did not take off here. Why? Based on feedback from my children who used the service, there were dialect, and technology problems, this combined with low customer service levels made it unattractive to us. In spite of these issues, online tutoring is we believe a good idea, all you have to do is to see the number of online tutoring services in the USA, such as Tutor.com to understand the potential of online tutoring to address a wide variety of learning needs.

My belief is that online tutoring would be attractive to parents in the UK, if it were delivered properly, using technology that children prefer combined with professional customer service. What if we could provide online tutoring direct to parents, using the large number of CRB / ISA checked tutors that we already have listed on Beanbag? Would this be a winner – I think so.

Watch this space.

Panorama look at child safety and the ISA

Some of you may have seen the thought provoking BBC Panorama programme last night entitled ‘are you a danger to kids’.

With more than nine million people potentially effected by the vetting and barring scheme, it is something that will touch many people’s lives. Certainly those who come into regular contact (more than once a week) with children and vulnerable adults will be expected to obtain ISA registration. I explained the impact on tutors in a previous blog post.
Inevitably the programme touched upon issues around how the ISA will evaluate people – they will be expected to cover not only criminal records but allegations, complaints, tip-offs and suspicions (whether proven or not). An interview with John Pinnington highlighted the distress that unproven allegations can have on an individual, their family and their career.
We will be very much in the hands of the ISA’s two hundred strong team of case workers to make the right decisions. We will also be expecting them to safeguard potentially damaging personal data – no computers to be left on trains, please.
So what’s our view at Beanbag? Well as parents we welcome anything that reduces the risk that those with evil intentions ever get access to our children. As individuals, we are equally concerned about the human rights issues posed.
The debate will run and run, and I am sure that I will be writing about this again.

Every child a reader

Evidence if any were needed on the effectiveness of one to one tuition was reported in the Times last week.

Research by the Institute of Education, London University has analysed the performance of children with the lowest level of achievement at the end of Year One (aged six) at ten schools. Children that received one to one reading recovery support under the £10m Every Child a Reader programme found that they are now on track to reach the expected level by the end of primary school.

Institute of Education

They found evidence that these children made momentous progress within a few months of intensive tuition, and were ahead of their peers by about half a level in reading and a third of a level in writing by the end of year four.

What was interesting about the IOE’s research was that it focused on economically disadvantaged children, with just over half taking free school meals, often with English as a second language.

We are pleased to see this initiative opening up the opportunity of private tutoring to all – and would love to see private tutoring make more of an impact in the public sector.

Monitoring progress at School

Something that caught my eye today was the news that parents in Bristol, at Brislington Enterprise College (BEC), were to be amongst the first in the country to be able to track their children’s progress at school online.

Parents will be able to see regularly updated details of their offspring’s achievement, progress, attendance and behaviour. Designed not to replace regular interim and end of year written reports, it provides already information on children direct to parents.

Parents will be able to see their child’s timetable and details of absence including actions taken. Parent’s can see the value of this, and a parent has described this as a ‘positive step forward’, as it enables them to see good news and act upon problems quickly.

As a parent myself I think that this is a great example to what can be done to provide educational information to parents. It also opens the wider question of ‘parent voice’ in education, and the level to which parents can and should engage with the teaching profession and the school on their child’s development.

Christmas Travails

Christmas is really stressful. The men in our house, i.e. me and my two sons are under strict instructions to clean the house today. This is bound to result in family grief, as we won’t have done it to my wife’s standards despite spending bloody hours on it. I can feel the pressure mounting as the clock starts ticking down to her return…

I did a bit of research to see if I could make the process less stressful. Eventually I came across an article by Drew Norman which sets out some of the issues and solutions:

1. Assume it’s dirty.

Most men don’t see dirt. In general, we don’t see half of what needs to be done. They do. So don’t stand around complaining that you can’t clean what you can’t see. Assume it’s dirty, and get busy.

2. Claim some jobs.
Things will be much less confusing around the house, and much more equal, if you claim some specific duties. Doing the washing or grocery shopping is a good start, for example. Stay away from the dusting, since you can’t see dust.

3. Read the directions.
Dish-washing detergents and cleaning fluids of all kinds have directions on them. These are very helpful, don’t bother your wife with stupid questions.

4. Turn off the game, and concentrate.
Whether it’s the iPod, Sky box, or the game you’ve been waiting for, turn off the distractions while you work. Household tasks are mundane, true, but not if you’re learning how to do them right for the first time. Later, if your work has received approval several times, you may graduate to music in the background or something.

5. Do the job, then shut up about it.
Nothing can spoil the effort to help more often and effectively, than to brag about it. Don’t ever imply to her, or (especially) in mixed company, that you are “doing your share.” You are a dead man if you do. You must remember that you are Housework Handicapped. You will never be as good as She, or able to see the whole picture that She sees.

It feels to me like a PhD thesis, and something that could be enormously valuable to mankind in future. Maybe I’ll start with some more research.

Hold on a minute, my wife returns in four hours. We had better get cracking….

Social Media and Business

I was watching the Quiet Man – if you are old enough you will remember this John Wayne classic. Its the story of a man who has to fight his brother-in-law Red Danaher. He’s a man who realises only just in time what he has to do to save his marriage – in this case fight Red.

The Quiet Man

Many businesses are choosing to ignore social media in the same way that John Wayne ignored Red. If you ignore it, it might go away – or it’s a battle for another day.

Many businesses just have not woken up to how social media can help them do the most difficult thing today, in a world where services and products are seen as mere commodities, engage with their customers.

It provides low cost and high impact ways of reaching them. There are four main ways, I believe:

  1. Product Research. Your customers are your best R&D tool. Collecting their feedback and engaging in a discussion with them can give you vital feedback on what’s good and bad about your offer. Simple searching on Twitter allows businesses to see what people are saying about them, and provides the potential for two way dialogue.
  2. Community Building. Who doesn’t want a loyal group of customers? Grouping them together can allow them to share their interests. Facebook has over 300m users, and many businesses now have Fan Pages.
  3. Customer Service. Without spending big bucks on marketing, businesses can engage with their customers on a new level, creating a contact channel for customers. Companies such as Zappos already have all of their employees using Twitter.
  4. Marketing and Promotion. There are new routes to find customers. Channels such as Facebook and Twitter as well as well written company blogs can attract new customers. Facebook is also a marketing channel – one that I have used – which enables you to target small customer group niches.

Historically businesses broadcast their messages – technology now allows two-way customer dialogue. It surprises me that most businesses ignore it.